How to work with your production partner to make your event a success.

A production partner can make or break the event of your dreams. Here are some tips for the best ways to engage with them.


Bring them in early:

It is common practice to do all the front-end work for a meeting or event and then turn to your production partner in the final stages of planning. In order to get the best value and service, bring them in as early as you can. There are so many decisions that take place in the planning process that can drastically affect what your production partner can bring to the table. Some of your best ideas may not work for various technical reasons (such as ceiling height). Wouldn’t it be nice to determine that as soon as possible?


Be open about your budget:

This knowledge gives your production partner the ability to provide the most value for your investment in order to meet or exceed your expectations. The environment’s look and feel has a lot to do with this level of transparency. Just like building a house, the décor elements for the interior of your home will be selected based on what your budget will allow. Similarly, with a trusted AV partner, they will provide the best solution and service for the price point your client can afford. This creates alignment and establishes a stronger relationship.


St. Paul, MN (PRWEB) June 13, 2013

Showcore is proud to announce that it has won the award for Best New Innovative Product or Service for Industry Associations from the Midwest Society of Association Executives (MSAE) for its experiential event design platform, Audience EncapsulationSM. The MSAE award was given to the company that had the best new format, concept or offering that makes a positive impact on associations.

Associations are faced with the constant challenge of attendance since many members have alternatives to spending time and money to attend an event, so it is imperative that they continue to engage attendees and provide them with an ‘experience’. That is where Audience Encapsulationsm comes in. Judges determined that Showcore had the best innovation based on the following criteria: Inspiration, Distinctiveness, Creativity, Source of Creation & Development, Ease of Use, Overall Effectiveness and Impact on the Association Industry. (more…)

St. Paul, MN (PRWEB) July 10, 2012

Showcore, Inc. announced today that it has extended its event services footprint to reach over 30 international markets across the globe. As a leading event design and production company, this initiative was spearheaded in response to customers that continually needed support in their market expansion plans. As customers continue to extend their markets, and enter their products and services in a particular market, it was obvious they have the same needs to execute special events, corporate meetings, and marketing initiatives as they do in the U.S.

“Our global event services have become even more important to our customers as they continue to nurture and grow their sales and marketing operations overseas. Now U.S. companies no longer have to worry about how they will be supported when they are faced with an event project in another country – or vice versa for their European operations”, stated Steve De Vries, President of Showcore. “It goes without saying…we pride ourselves on making our customers’ event projects seamless”, added De Vries. (more…)

(PRWEB) May 29, 2012

As the saying goes…content is king…and marketers are faced with and continually striving to find new ways to engage consumer audiences. In turn, as audiences become more technology savvy and become accustomed to immediate stimulation, it becomes more important to engage them in diverse settings. This means designing visual and sensory environments that engage ever-shrinking attention spans by delivering messaging in new compelling ways.

These newer technologies are allowing marketers the ability to build differentiation within their market segments because their imagination is no longer bound by real-world reality. As the need for new interactive and experiential environments has increased – savvy brand marketers will look to 3D video mapping technologies to present content to drive brand messaging to engage target audiences like never before. (more…)

St. Paul, MN (PRWEB) April 12, 2012
Garners Best ISES Team Effort Award


I believe that the interactivity and informal setting truly represents the future in corporate communication and outreach.

Showcore Inc., a leading event design and production company, announced today that it was awarded, along with its other teaming members, the Team Effort Award for 2011. The ISES Star Awards represents an opportunity for event designers and production companies to gain recognition for the fabulous events they create, plan, manage, and execute each year. The project for a medical manufacturer brought together a group of best-in-class service providers that provided a new concept in the way corporate events engage their audiences.

Is Audience Boredom Killing Your Meetings and Events?
Not Anymore! Showcore’s Audience Encapsulationsm Event Design

Platform Engages and Captivates Audiences!

St. Paul, MN (PRWEB) March 7, 2012. Showcore, Inc., a leading event design and event production company announced the formal launch of their Audience Encapsulation™ design services platform. Audience Encapsulation™ was developed to address the limited attention spans of today’s audience members which have grown accustomed to interactive and sensory interactions that are the result of our technology culture. (more…)

Showcore Supports Event With New Listen Technologies Wireless Conferencing Solution Showcore , a cutting-edge event design services provider has partnered with Listen Technologies to add Wireless Conferencing products into their professional inventory to meet the audio needs of their customers that have meetings and events in conference centers or anywhere that running cable is difficult, simply not feasible, or situations that require rapid deployment.

Bluffdale, Utah, USA — Showcore has added a new line of multi-band Wireless Conferencing products to its rental inventory. Confidea® delivers a highly reliable communication solution for meetings and events where participants need to hear and be heard. (more…)

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